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CX Optimized

Your Partner in Exceptional CX System Auditing

Your Partner in Exceptional CX System AuditingYour Partner in Exceptional CX System AuditingYour Partner in Exceptional CX System Auditing

Welcome to CX Optimized! We specialize in transforming how businesses connect with their customers and employees. 

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Welcome to CX Optimized

The Expert Mystery Shopping Auditors

   At CX Optimized, we transform every customer interaction—Human or AI—into a competitive advantage. As seasoned mystery shoppers with over a decade of experience across retail, grocery, gas stations, luxury, and home services, we bring an insider’s eye to auditing customer experience. 

MISSION STATEMENT

Leveraging over a decade of mystery shopping expertise across luxury brands and franchises, combined with cutting-edge AI prompting certifications, CX Optimized provides comprehensive customer experience solutions spanning traditional and emerging technologies. We guide businesses through the seamless transition from traditional customer service to AI-powered systems while continuing to deliver proven in-person mystery shopping, human employee audits, and traditional service evaluations. 

As experienced auditors with 25+ million Google review views and proven AI testing capabilities, we provide strategic oversight, ongoing monitoring, and actionable insights across all customer touchpoints—from detecting AI hallucinations and optimizing chatbot interactions to evaluating front-line staff performance and service excellence. Whether you need traditional mystery shopping audits, AI system oversight, or integrated CX solutions, we help businesses confidently navigate both established service standards and this transformative era of customer experience technology.

Meet the Founders- Lady Caitlin Magee and Troy James

CX Optimized was founded by Lady Caitlin Magee to meet the new demands of customer experience in the age of AI. She saw that traditional auditing methods no longer captured the full picture—especially as businesses began blending human service with AI-driven interactions. CX Optimized was built to close that gap. 

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